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Pioneering Women in IC: How Friendship Blazed the Trail - 5.3

In honor of International Women's Day, we're starting this month with three female pioneers who are blazing trails in the world of internal communication. These pioneers share how their friendship played a key role in making bold professional moves, and how it all solidified with a bag of Cheetos and a little bit of gin.

With #ChoosetoChallenge being the theme for this year's International Women's Day, we like to quote their website, "A challenged world is an alert world and from challenge comes change. So let's all choose to challenge." This week, you will learn how Advita Patel, Jenni Field, and Trudy Lewis have risen to the challenge to raise awareness against bias, and lead others to drive change. Get ready to rise to the challenge of share your genius to change the world.


Listeners will learn:

  • 4:10: How Covid19 has shifted the needs of internal communicators to be assertive

  • 6:00 and 8:05: The first step every internal communicator should take - define behaviors, measurement factors, and value

  • 9:31 How to prioritize work - pick your battles

  • 22:08 How to get in sync with the rhythm of technology and employees

  • 33:08 Sharing your genius


Special Resources:


We have a lot of guest resources for this episode, but we also make our own! Our Resource Page has dozens of guides and templates for any internal communicator that needs some extra help. Our most recent guide is a 4 Step Planning Doc for DEI Communication. You can find this and other resources on our website for free!


If you'd like to continue the conversation with Trudy Lewis, Jenni Field, or Advita Patel, you can find them all on LinkedIn.


Want to stop the pointless activity of copying and pasting the same info on every channel? Cerkl Broadcast allows you to create, edit and distribute all of your internal content from one, centralized platform. Simplify your IC tech stack and allow your employees to consume content on the channel of their choice. To learn more visit

Music Provided by Bensound

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