• ICPro Staff

From Storyteller to Data Geek: How Measurement Moved Behavior at Equinix - 4.5 Part 1

On this episode of Internal Comms Pro: The Podcast, we talk with Director of Internal Communications at Equinix, Greg Bardsley.

Many internal communications are storytellers. We love to share stories, but also need data to back them up. In this episode, Greg shares how to advance from deliverables and tactics to move the needle on employee behavior. We also touch on the importance of developing a measurement framework that is aligned with company objectives. This and much more on today’s show.


This guide features the Equinix Engagement Playbook, a wealth of information showcasing Greg’s knowledge, attitude, and action framework. Greg has even included screenshots of templates he uses to empower his managers to engage their employees.


If you’d like to follow up with Greg on what we discussed in the podcast today, join us for our live Backstage event where you can ask your question live or submit it here. If you’d like to talk with Greg on anything we discussed in the podcast, you can connect with him through LinkedIn.


A special thank you to our season’s sponsors: Cerkl and ContactMonkey.

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